Citibank Ad

05.29.2010 // Motion, Portfolio // kevingalls // No Comments

I had the opportunity to take some very exciting motion graphics classes at SCAD and had access to some great HD video cameras. This was my first project shot in HD. Citi had some magazine ads for their check cards, and I thought it would be great to film a commercial using their check cards cut up into shapes of the things you want to buy. I created cut-out images digitally using Adobe Illustrator, and created the 3d motion using After Effects. Simple, effective, and to the soundtrack of “Regina Spektor – On the Radio”.

Citibank Commercial Small from kevingalls on Vimeo.